Privacy Policy
Effective Date: July 15, 2026
Eric Johnson Auto Sales respects your privacy and is committed to protecting the personal information you provide when visiting our website, contacting our dealership, requesting information about a vehicle, submitting a Car Finder request, or using other services available through our website.
Information We Collect
We may collect information you voluntarily provide, including your name, email address, telephone number, mailing address, vehicle preferences, trade-in information, desired purchase timeline, budget or estimated down payment, comments, questions, appointment requests, and information submitted through vehicle inquiry, Car Finder, financing, or other dealership forms.
We may also automatically collect technical information such as your IP address, browser and device type, operating system, pages viewed, links clicked, referring website, approximate location, visit dates and times, vehicles viewed, and advertising interaction data.
How We Use Information
We may use information to respond to inquiries, contact you about vehicles, financing, trade-ins, appointments or dealership services, process Car Finder requests, manage customer leads, improve our website, measure advertising performance, display relevant vehicle advertisements, maintain business records, prevent fraud or misuse, and comply with legal obligations.
DealerCenter and Lead Management
Information submitted through our website may be transmitted to and stored within DealerCenter, our dealership customer relationship management and lead-management provider. DealerCenter may assist us with customer communications, lead follow-up, text messages, emails, and dealership record management.
Financing and Credit Applications
Our website may link to a financing or credit application operated by DealerCenter, a lender, or another third-party provider. Sensitive financial or identification information submitted through that service is collected and processed under the provider’s own privacy policy and security practices. Do not send Social Security numbers, banking information, driver’s-license information, or other sensitive financial information through a general contact, vehicle inquiry, text message, or Car Finder form.
Cookies and Tracking Technologies
Our website may use cookies, pixels, tags, local storage, and similar technologies to operate the site, understand activity, measure advertising results, and display relevant advertisements. You may adjust cookie settings through your browser, although disabling cookies may affect some website features.
Meta Pixel and Meta Advertising
We use the Meta Pixel and related Meta advertising tools. These tools may record page views, vehicle-detail views, vehicle identification or stock number, vehicle price, lead or inquiry activity, and advertising interactions. We use this information to measure Facebook and Instagram advertising, match website activity with vehicles in our automotive catalog, show relevant vehicle advertisements, build audiences, and retarget visitors who viewed vehicles on our website.
Google Services and Advertising
We may use Google Analytics, Google Ads, Google Merchant Center, Google Vehicle Ads, Google Business Profile, and Google conversion tracking. Google may collect device, browser, website activity, ad interaction, and approximate location information to help us measure traffic, maintain inventory feeds, evaluate advertising, and display relevant vehicle advertisements.
How We Share Information
We may share information with service providers that help operate our dealership and website, including DealerCenter, website hosting and email providers, customer relationship management providers, advertising and analytics platforms, vehicle listing services, financing companies and lenders when requested or authorized, security providers, and legal authorities when required by law. We do not sell customer information for direct monetary payment.
Text Messages, Calls, and Email
If you provide a telephone number or email address, you authorize Eric Johnson Auto Sales and its service providers to contact you about your inquiry, requested vehicle, appointment, financing request, or dealership services by telephone, text message, prerecorded or automated communication, or email. Consent to receive marketing communications is not a condition of purchase. Message and data rates may apply. Reply STOP to stop text messages. Promotional emails may be stopped using an unsubscribe link when available or by contacting us.
Data Security and Retention
We use reasonable administrative, technical, and physical safeguards intended to protect information. No internet transmission or electronic storage method can be guaranteed completely secure. We retain information as reasonably necessary to respond to requests, manage customer relationships, maintain dealership records, satisfy legal, tax, accounting, lending, and regulatory requirements, resolve disputes, prevent fraud, and enforce agreements.
Children’s Privacy
Our website and services are intended for individuals legally able to shop for or purchase a vehicle. We do not knowingly collect personal information online from children under 13.
Your Privacy Choices
You may contact us to request correction of inaccurate contact information, update communication preferences, stop promotional messages, request deletion when legally permitted, or ask about information we maintain. Some records may need to be retained for legal, regulatory, accounting, financing, fraud-prevention, or transaction-related purposes.
Third-Party Websites
Our website may link to credit application providers, lenders, vehicle-history providers, warranty companies, social-media platforms, maps, or review services. We are not responsible for the privacy practices, security, accuracy, or content of third-party websites.
Changes to This Policy
We may update this Privacy Policy when our website, advertising tools, dealership systems, service providers, or legal obligations change. The revised policy will be posted on this page with an updated effective date.
Contact Us
Eric Johnson Auto Sales
3629 Tryon Courthouse Road
Cherryville, NC 28021
Phone: 704-464-2277
Website: ericjohnsonautosales.com